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Battersea Cats and Dogs Home

Insight: When you buy a pet, you usually get a kitten or a puppy. But when you adopt, you'll get an older pet.

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Idea: GET A GROWN-UP PET

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Activation Idea:

LinkedIn profiles for the cats and dogs, advertising their 'grown-up-ness' to potential owners.

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We'll also place ads before relevant YouTube videos that show what a menace puppies and kittens can be.

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made by:

kinjal SHETH

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